Oluwasegun Makinde, a visionary at the intersection of AI and financial planning, is redefining how advisors connect with clients across Canada and the U.S. His innovation, MaxLifePhase, leverages behavioral insights and technology to build trust, empower decision-making, and elevate the client experience. With measurable business impact and a deeply human approach, Makinde is proving that the future of fintech isn’t just smart — it’s radically human.

Alberta, Canada, 12th May 2025 – In today’s fast-moving financial landscape, where automation and AI often take precedence over personalization, one platform is challenging the status quo — by making financial advice more human, not less.

At the forefront of this movement is MaxLifePhase, a breakthrough behavioral-fintech solution developed by Oluwasegun Makinde, a financial planning innovator with deep roots in both Canada and the United States.

Rather than offering a one-size-fits-all approach to financial services, MaxLifePhase helps individuals and their advisors anchor financial strategies in something far more enduring: real life. By assessing a person’s current “life phase” — Foundation, Growth, Legacy, and more — the platform maps out tailored recommendations that align with their goals, behaviors, and emotional readiness.

The result? Better conversations. Better decisions. Better outcomes.

“We don’t start with products — we start with people,” says Makinde. “Where are they in life? What do they want their money to do for them? That’s the foundation for everything.”

Advisors using MaxLifePhase across North America report not only stronger client relationships, but measurable business growth. Many have tripled revenues within two years, doubled client satisfaction ratings, and reconnected with a deeper sense of purpose in their work.

In an era marked by financial uncertainty — from inflation to rising debt — MaxLifePhase delivers a rare kind of value: clarity.

The platform has already been adopted by hundreds of financial professionals, many of whom are first-generation immigrants, entrepreneurs, and family-focused advisors. What they share is a commitment to shifting financial planning from transactions to transformation.

Makinde’s vision is clear: AI should empower professionals, not replace them. And with MaxLifePhase, it does just that — offering intelligent insights while preserving the empathy and trust that real advisory work demands.

In a sector racing toward digital scale, MaxLifePhase proves that scalable doesn’t have to mean impersonal. With the right tools, financial planning can be both precise and profoundly human.

MaxLifePhase isn’t just another fintech product. It’s a redefinition of how people engage with their finances — and with the advisors who guide them.

Explore the platform shaping the future of financial advisory work — one life phase at a time: https://max.teamheritage.co

Media Contact

Organization: MaxLifePhase

Contact Person: Oluwasegun Makinde

Website: https://max.teamheritage.co

Email: Send Email

Contact Number: +18027905822

Address:260 Creekstone Path SW,

Address 2: Calgary

City: Alberta

Country:Canada

Release id:27497

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